Digital Creativity – The Synergy of Visual and Digital Culture

Abstract

Many contemporary genres of visual arts belong to the realm of digital creativity. These new methods of computer generated and partly internet based pictorial language and the associated imaging techniques that are shaping visual culture today should be integrated in the school curriculum of art and design education, as they are increasingly important parts of the visual communication of our students.
This paper offers a brief overview of the new art genres after the Pictorial Turn, and summarise results of an international project on youth subcultures associated with visual culture. We also introduce the integrative arts and media curriculum developed as part of the project entitled “Moholy- Nagy Visual Modules – teaching the visual language of the 21th century”.